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supabase / supabase / 22709367849
74%

Build:
DEFAULT BRANCH: master
Ran 05 Mar 2026 08:39AM UTC
Jobs 1
Files 77
Run time 1min
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05 Mar 2026 08:35AM UTC coverage: 73.508%. Remained the same
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chore(studio): update downgrade survey to use 'what made you' framing (#43435)

## Summary

- Updates exit survey question wording from "why" framing to "what made
you" framing across both downgrade and project deletion flows
- Based on [Jason Cohen's
research](https://www.lennysnewsletter.com/p/why-your-product-stopped-growing)
showing this reframing roughly doubles response rates and improves
response quality by prompting users to recall a specific trigger event

### Changes

| Location | Before | After |
|---|---|---|
| ExitSurveyModal (downgrade) | "Share with us why you're downgrading
your plan." | "What made you decide to downgrade your plan?" |
| DeleteProjectModal (delete) | "Help us improve by sharing why you're
deleting your project." | "What made you decide to delete your project?"
|

### No downstream impact
- `CANCELLATION_REASONS` chip values unchanged
- API payload fields (`reasons`, `additionalFeedback`, `exitAction`)
unaffected
- No PostHog event names or properties tied to question wording

Closes GROWTH-657

## Test plan

- [ ] Trigger downgrade flow (paid plan → Free) and verify new wording
appears
- [ ] Trigger project deletion on a paid plan and verify new wording
appears
- [ ] Confirm survey submission still works end-to-end

821 of 931 branches covered (88.18%)

Branch coverage included in aggregate %.

3072 of 4365 relevant lines covered (70.38%)

112.63 hits per line

Subprojects
ID Flag name Job ID Ran Files Coverage
1 studio-tests 22709367849.1 05 Mar 2026 08:39AM UTC 77
73.51
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