7c8c27568bfca150f6eb966269e1eb1811e975c1

Committed 04 Dec 2025 09:02AM UTC coverage: 53.038% (-0.02%) from 53.053%

Build # 7c8c27568bfca150f6eb966269e1eb1811e975c1

Build Type

push

github

Committed by

web-flow

Commit Message

Merge pull request #22783 from Yoast/enrico/wooseo-copy

Improve copy in the sidebar ad - WooCommerce SEO case

Run Details

8706 of 16076 branches covered (54.16%)

Branch coverage included in aggregate %.

1 of 41 new or added lines in 3 files covered. (2.44%)

2 existing lines in 2 files now uncovered.

32426 of 61476 relevant lines covered (52.75%)

46903.43 hits per line

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0.0

/src/presenters/admin/sidebar-presenter.php

<?php

namespace Yoast\WP\SEO\Presenters\Admin;

use WPSEO_Shortlinker;
use Yoast\WP\SEO\Conditionals\WooCommerce_Conditional;
use Yoast\WP\SEO\Presenters\Abstract_Presenter;
use Yoast\WP\SEO\Promotions\Application\Promotion_Manager;

/**
 * Presenter class for the Yoast SEO sidebar.
 */
class Sidebar_Presenter extends Abstract_Presenter {

        /**
         * Presents the sidebar.
         *
         * @return string The sidebar HTML.
         */
        public function present() {
                $title = \__( 'BLACK FRIDAY | 30% OFF', 'wordpress-seo' );

                $assets_uri            = \trailingslashit( \plugin_dir_url( \WPSEO_FILE ) );
                $is_woocommerce_active = ( new WooCommerce_Conditional() )->is_met();
                $shortlink             = ( $is_woocommerce_active ) ? WPSEO_Shortlinker::get( 'https://yoa.st/admin-sidebar-upsell-woocommerce' ) : WPSEO_Shortlinker::get( 'https://yoa.st/jj' );

                \ob_start();
                ?>
                <div class="wpseo_content_cell" id="sidebar-container">
                        <div id="sidebar" class="yoast-sidebar">
                                <div class="wpseo_content_cell_title yoast-sidebar__title">
                                        <?php
                                        /* translators: %1$s expands to Yoast */
                                        \printf( \esc_html__( '%1$s recommendations for you', 'wordpress-seo' ), 'Yoast' );
                                        ?>
                                </div>

                                <div class="yoast-sidebar__product<?php echo ( $is_woocommerce_active ) ? ' woocommerce' : ''; ?>">
                                        <figure class="product-image">
                                                <figure class="product-image">
                                                        <img
                                                                width="64" height="64"
                                                                src="<?php echo ( $is_woocommerce_active ) ? \esc_url( $assets_uri . 'packages/js/images/woo-seo-logo-new.svg' ) : \esc_url( $assets_uri . 'packages/js/images/yoast-premium-logo-new.svg' ); ?>"
                                                                class="attachment-full size-full content-visible"
                                                                alt="Yoast SEO logo"
                                                                loading="lazy"
                                                                decoding="async"
                                                                fetchpriority="low"
                                                                sizes="(min-width: 1321px) 64">
                                                </figure>
                                        </figure>
                                        <?php
                                        if (
                                                \YoastSEO()->classes->get( Promotion_Manager::class )
                                                        ->is( 'black-friday-promotion' ) ) :
                                                ?>
                                                <div class="sidebar__sale_banner_container">
                                                        <div class="sidebar__sale_banner">
                                                                <span class="banner_text"><?php echo \esc_html( $title ); ?></span>
                                                        </div>
                                                </div>
                                        <?php endif; ?>
                                        <h2 class="yoast-get-premium-title">
                                                <?php
                                                        /* translators: %1$s and %2$s expand to a span wrap to avoid linebreaks. %3$s expands to "Yoast SEO Premium". */
                                                        echo ( $is_woocommerce_active ) ? \sprintf( \esc_html__( '%1$s%2$s %3$s', 'wordpress-seo' ), '<span>', '</span>', 'Yoast WooCommerce SEO' ) : \sprintf( \esc_html__( '%1$s%2$s %3$s', 'wordpress-seo' ), '<span>', '</span>', 'Yoast SEO Premium' );
                                                ?>
                                        </h2>
                                        <div>
                                                <p class="info-header">
                                                <?php
                                                        echo ( $is_woocommerce_active ) ? \esc_html__( "Grow your store's visibility!", 'wordpress-seo' ) : \esc_html__( 'Spend less time on SEO tasks!', 'wordpress-seo' );
                                                ?>
                                                </p>
                                                <p class="info">
                                                <?php
                                                echo ( $is_woocommerce_active ) ? \esc_html__( 'Help ready-to-buy shoppers and search engines find your product.', 'wordpress-seo' ) : \esc_html__( 'Optimize your site faster, smarter, and with more confidence', 'wordpress-seo' );
                                                ?>
                                                </p>
                                                <ul class="yoast-features-list">
                                                <?php
                                                if ( $is_woocommerce_active ) {
                                                        echo '<li>' . \esc_html__( 'Add product details to help your listings stand out', 'wordpress-seo' ) . '</li>';
                                                        echo '<li>' . \esc_html__( 'Make sure search engines show the right version of your product page', 'wordpress-seo' ) . '</li>';
                                                        echo '<li>' . \esc_html__( 'Create optimized SEO titles & meta descriptions with AI', 'wordpress-seo' ) . '</li>';
                                                        echo '<li>' . \esc_html__( 'Receive clear SEO and readability guidance to optimize your products', 'wordpress-seo' ) . '</li>';
                                                }
                                                else {
                                                        echo '<li>' . \esc_html__( 'Create optimized SEO titles & meta descriptions in seconds', 'wordpress-seo' ) . '</li>';
                                                        echo '<li>' . \esc_html__( 'Apply AI suggestions to improve content in 1 click', 'wordpress-seo' ) . '</li>';
                                                        echo '<li>' . \esc_html__( 'Manage redirects with ease and without extra plugins', 'wordpress-seo' ) . '</li>';
                                                        echo '<li>' . \esc_html__( 'Optimize pages for multiple keywords with guidance', 'wordpress-seo' ) . '</li>';
                                                }
                                                ?>
                                                </ul>
                                                <p class="plugin-buy-button">
                                                        <a class="yoast-button-upsell" data-action="load-nfd-ctb"
                                                        data-ctb-id="f6a84663-465f-4cb5-8ba5-f7a6d72224b2" target="_blank"
                                                        href="<?php echo \esc_url( $shortlink ); ?>">
                                                <?php
                                                if (
                                                        \YoastSEO()->classes->get( Promotion_Manager::class )
                                                                ->is( 'black-friday-promotion' ) ) {
                                                        echo \esc_html__( 'Buy now for 30% off', 'wordpress-seo' );
                                                }
                                                elseif ( $is_woocommerce_active ) {
                                                                \printf(
                                                                /* translators: %s expands to "Yoast SEO Premium". */
                                                                        \esc_html__( 'Get %s', 'wordpress-seo' ),
                                                                        'WooCommerce SEO'
                                                                );
                                                }
                                                else {
                                                        \printf(
                                                        /* translators: %s expands to "Yoast SEO Premium". */
                                                                \esc_html__( 'Get %s', 'wordpress-seo' ),
                                                                'Yoast SEO Premium'
                                                        );
                                                }
                                                ?>
                                                        <span aria-hidden="true" class="yoast-button-upsell__caret"></span>
                                                        </a>
                                                </p>
                                                <p class="yoast-price-micro-copy">
                                                        <?php
                                                        echo ( $is_woocommerce_active ) ? \esc_html__( 'Less friction. Smarter optimization.', 'wordpress-seo' ) : \esc_html__( 'Less friction. Faster publishing.', 'wordpress-seo' );
                                                        ?>
                                                </p>
                                                <hr class="yoast-upsell-hr" aria-hidden="true">
                                                <ul class="yoast-guarantees-list">
                                                        <li>
                                                                <?php
                                                                echo \esc_html__( '30-day money back guarantee', 'wordpress-seo' );
                                                                ?>
                                                        </li>
                                                        <li>
                                                                <?php
                                                                echo \esc_html__( '24/7 support', 'wordpress-seo' );
                                                                ?>
                                                        </li>
                                                </ul>
                                        </div>
                                </div>
                        </div>
                        <div class="yoast-sidebar__section">
                                <h2>
                                <?php
                                \esc_html_e( 'Learn SEO', 'wordpress-seo' );
                                ?>
                                </h2>
                                <p>
                                <?php
                                $academy_shortlink = WPSEO_Shortlinker::get( 'https://yoa.st/3t6' );

                                /* translators: %1$s expands to Yoast SEO academy, which is a clickable link. */
                                \printf( \esc_html__( 'Want to learn SEO from Team Yoast? Check out our %1$s!', 'wordpress-seo' ), '<a href="' . \esc_url( $academy_shortlink ) . '" target="_blank"><strong>Yoast SEO academy</strong></a>' );
                                echo '<br/>';
                                \esc_html_e( 'We have both free and premium online courses to learn everything you need to know about SEO.', 'wordpress-seo' );
                                ?>
                                </p>
                                <p>
                                        <a href="<?php echo \esc_url( $academy_shortlink ); ?>" style="font-weight: 500" target="_blank">
                                                                <?php
                                                                /* translators: %1$s expands to Yoast SEO academy */
                                                                \printf( \esc_html__( 'Check out %1$s', 'wordpress-seo' ), 'Yoast SEO academy' );
                                                                ?>
                                                <span class="screen-reader-text">
                                                        <?php
                                                        /* translators: Hidden accessibility text. */
                                                        \printf( \esc_html__( '(Opens in a new browser tab)', 'wordpress-seo' ) );
                                                        ?>
                                                </span>
                                                <img
                                                        src='data:image/svg+xml;utf8,<svg xmlns="http://www.w3.org/2000/svg" width="10" height="9" viewBox="0 0 10 9" fill="none"><path d="M3.99951 1.49988H1.99951C1.44723 1.49988 0.999512 1.94759 0.999512 2.49988V7.49988C0.999512 8.05216 1.44723 8.49988 1.99951 8.49988H6.99951C7.5518 8.49988 7.99951 8.05216 7.99951 7.49988V5.49988M5.99951 0.499878H8.99951M8.99951 0.499878V3.49988M8.99951 0.499878L3.99951 5.49988" stroke="%230085ba" stroke-linecap="round" stroke-linejoin="round"/></svg>'
                                                        alt="" aria-hidden="true" width="10" height="9"
                                                />
                                        </a>
                                </p>
                        </div>
                </div>
                <?php
                return \ob_get_clean();
        }
}

1	<?php
2
3	namespace Yoast\WP\SEO\Presenters\Admin;
4
5	use WPSEO_Shortlinker;
6	use Yoast\WP\SEO\Conditionals\WooCommerce_Conditional;
7	use Yoast\WP\SEO\Presenters\Abstract_Presenter;
8	use Yoast\WP\SEO\Promotions\Application\Promotion_Manager;
9
10	/**
11	* Presenter class for the Yoast SEO sidebar.
12	*/
13	class Sidebar_Presenter extends Abstract_Presenter {
14
15	/**
16	* Presents the sidebar.
17	*
18	* @return string The sidebar HTML.
19	*/
20	public function present() {	×
21	$title = \__( 'BLACK FRIDAY \| 30% OFF', 'wordpress-seo' );	×
22
23	$assets_uri = \trailingslashit( \plugin_dir_url( \WPSEO_FILE ) );	×
24	$is_woocommerce_active = ( new WooCommerce_Conditional() )->is_met();	×
25	$shortlink = ( $is_woocommerce_active ) ? WPSEO_Shortlinker::get( 'https://yoa.st/admin-sidebar-upsell-woocommerce' ) : WPSEO_Shortlinker::get( 'https://yoa.st/jj' );	×
26
27	\ob_start();	×
28	?>
29	<div class="wpseo_content_cell" id="sidebar-container">	×
30	<div id="sidebar" class="yoast-sidebar">	×
31	<div class="wpseo_content_cell_title yoast-sidebar__title">	×
32	<?php	×
33	/* translators: %1$s expands to Yoast */
34	\printf( \esc_html__( '%1$s recommendations for you', 'wordpress-seo' ), 'Yoast' );	×
35	?>
36	</div>	×
37
38	<div class="yoast-sidebar__product<?php echo ( $is_woocommerce_active ) ? ' woocommerce' : ''; ?>">	×
39	<figure class="product-image">
40	<figure class="product-image">
41	<img
42	width="64" height="64"
43	src="<?php echo ( $is_woocommerce_active ) ? \esc_url( $assets_uri . 'packages/js/images/woo-seo-logo-new.svg' ) : \esc_url( $assets_uri . 'packages/js/images/yoast-premium-logo-new.svg' ); ?>"	×
44	class="attachment-full size-full content-visible"
45	alt="Yoast SEO logo"
46	loading="lazy"
47	decoding="async"
48	fetchpriority="low"
49	sizes="(min-width: 1321px) 64">
50	</figure>
51	</figure>
52	<?php
53	if (
54	\YoastSEO()->classes->get( Promotion_Manager::class )	×
55	->is( 'black-friday-promotion' ) ) :	×
56	?>
57	<div class="sidebar__sale_banner_container">	×
58	<div class="sidebar__sale_banner">	×
59	<span class="banner_text"><?php echo \esc_html( $title ); ?></span>	×
60	</div>
61	</div>
62	<?php endif; ?>
63	<h2 class="yoast-get-premium-title">	×
64	<?php	×
65	/* translators: %1$s and %2$s expand to a span wrap to avoid linebreaks. %3$s expands to "Yoast SEO Premium". */
66	echo ( $is_woocommerce_active ) ? \sprintf( \esc_html__( '%1$s%2$s %3$s', 'wordpress-seo' ), '<span>', '</span>', 'Yoast WooCommerce SEO' ) : \sprintf( \esc_html__( '%1$s%2$s %3$s', 'wordpress-seo' ), '<span>', '</span>', 'Yoast SEO Premium' );	×
67	?>
68	</h2>	×
69	<div>	×
70	<p class="info-header">	×
71	<?php	×
NEW 72	echo ( $is_woocommerce_active ) ? \esc_html__( "Grow your store's visibility!", 'wordpress-seo' ) : \esc_html__( 'Spend less time on SEO tasks!', 'wordpress-seo' );	×
73	?>
74	</p>	×
75	<p class="info">	×
76	<?php	×
NEW 77	echo ( $is_woocommerce_active ) ? \esc_html__( 'Help ready-to-buy shoppers and search engines find your product.', 'wordpress-seo' ) : \esc_html__( 'Optimize your site faster, smarter, and with more confidence', 'wordpress-seo' );	×
78	?>
79	</p>	×
80	<ul class="yoast-features-list">	×
81	<?php	×
NEW 82	if ( $is_woocommerce_active ) {	×
NEW 83	echo '<li>' . \esc_html__( 'Add product details to help your listings stand out', 'wordpress-seo' ) . '</li>';	×
NEW 84	echo '<li>' . \esc_html__( 'Make sure search engines show the right version of your product page', 'wordpress-seo' ) . '</li>';	×
NEW 85	echo '<li>' . \esc_html__( 'Create optimized SEO titles & meta descriptions with AI', 'wordpress-seo' ) . '</li>';	×
NEW 86	echo '<li>' . \esc_html__( 'Receive clear SEO and readability guidance to optimize your products', 'wordpress-seo' ) . '</li>';	×
87	}
88	else {
NEW 89	echo '<li>' . \esc_html__( 'Create optimized SEO titles & meta descriptions in seconds', 'wordpress-seo' ) . '</li>';	×
NEW 90	echo '<li>' . \esc_html__( 'Apply AI suggestions to improve content in 1 click', 'wordpress-seo' ) . '</li>';	×
NEW 91	echo '<li>' . \esc_html__( 'Manage redirects with ease and without extra plugins', 'wordpress-seo' ) . '</li>';	×
NEW 92	echo '<li>' . \esc_html__( 'Optimize pages for multiple keywords with guidance', 'wordpress-seo' ) . '</li>';	×
93	}
94	?>
95	</ul>	×
96	<p class="plugin-buy-button">	×
97	<a class="yoast-button-upsell" data-action="load-nfd-ctb"	×
98	data-ctb-id="f6a84663-465f-4cb5-8ba5-f7a6d72224b2" target="_blank"	×
99	href="<?php echo \esc_url( $shortlink ); ?>">	×
100	<?php
101	if (
NEW 102	\YoastSEO()->classes->get( Promotion_Manager::class )	×
NEW 103	->is( 'black-friday-promotion' ) ) {	×
NEW 104	echo \esc_html__( 'Buy now for 30% off', 'wordpress-seo' );	×
105	}
NEW 106	elseif ( $is_woocommerce_active ) {	×
UNCOV 107	\printf(	×
108	/* translators: %s expands to "Yoast SEO Premium". */
109	\esc_html__( 'Get %s', 'wordpress-seo' ),	×
NEW 110	'WooCommerce SEO'	×
111	);	×
112	}
113	else {
NEW 114	\printf(	×
115	/* translators: %s expands to "Yoast SEO Premium". */
NEW 116	\esc_html__( 'Get %s', 'wordpress-seo' ),	×
NEW 117	'Yoast SEO Premium'	×
NEW 118	);	×
119	}
120	?>
121	<span aria-hidden="true" class="yoast-button-upsell__caret"></span>	×
122	</a>	×
123	</p>	×
124	<p class="yoast-price-micro-copy">	×
125	<?php	×
NEW 126	echo ( $is_woocommerce_active ) ? \esc_html__( 'Less friction. Smarter optimization.', 'wordpress-seo' ) : \esc_html__( 'Less friction. Faster publishing.', 'wordpress-seo' );	×
127	?>
128	</p>	×
129	<hr class="yoast-upsell-hr" aria-hidden="true">	×
130	<ul class="yoast-guarantees-list">	×
131	<li>	×
132	<?php	×
133	echo \esc_html__( '30-day money back guarantee', 'wordpress-seo' );	×
134	?>
135	</li>	×
136	<li>	×
137	<?php	×
138	echo \esc_html__( '24/7 support', 'wordpress-seo' );	×
139	?>
140	</li>	×
141	</ul>	×
142	</div>	×
143	</div>	×
144	</div>	×
145	<div class="yoast-sidebar__section">	×
146	<h2>	×
NEW 147	<?php	×
NEW 148	\esc_html_e( 'Learn SEO', 'wordpress-seo' );	×
149	?>
150	</h2>	×
151	<p>	×
NEW 152	<?php	×
NEW 153	$academy_shortlink = WPSEO_Shortlinker::get( 'https://yoa.st/3t6' );	×
154
155	/* translators: %1$s expands to Yoast SEO academy, which is a clickable link. */
NEW 156	\printf( \esc_html__( 'Want to learn SEO from Team Yoast? Check out our %1$s!', 'wordpress-seo' ), '<a href="' . \esc_url( $academy_shortlink ) . '" target="_blank"><strong>Yoast SEO academy</strong></a>' );	×
NEW 157	echo '<br/>';	×
NEW 158	\esc_html_e( 'We have both free and premium online courses to learn everything you need to know about SEO.', 'wordpress-seo' );	×
159	?>
160	</p>	×
161	<p>	×
162	<a href="<?php echo \esc_url( $academy_shortlink ); ?>" style="font-weight: 500" target="_blank">	×
163	<?php
164	/* translators: %1$s expands to Yoast SEO academy */
NEW 165	\printf( \esc_html__( 'Check out %1$s', 'wordpress-seo' ), 'Yoast SEO academy' );	×
166	?>
167	<span class="screen-reader-text">	×
168	<?php	×
169	/* translators: Hidden accessibility text. */
170	\printf( \esc_html__( '(Opens in a new browser tab)', 'wordpress-seo' ) );	×
171	?>
172	</span>	×
173	<img	×
174	src='data:image/svg+xml;utf8,<svg xmlns="http://www.w3.org/2000/svg" width="10" height="9" viewBox="0 0 10 9" fill="none"><path d="M3.99951 1.49988H1.99951C1.44723 1.49988 0.999512 1.94759 0.999512 2.49988V7.49988C0.999512 8.05216 1.44723 8.49988 1.99951 8.49988H6.99951C7.5518 8.49988 7.99951 8.05216 7.99951 7.49988V5.49988M5.99951 0.499878H8.99951M8.99951 0.499878V3.49988M8.99951 0.499878L3.99951 5.49988" stroke="%230085ba" stroke-linecap="round" stroke-linejoin="round"/></svg>'	×
175	alt="" aria-hidden="true" width="10" height="9"	×
176	/>	×
177	</a>	×
178	</p>	×
179	</div>	×
180	</div>	×
181	<?php	×
182	return \ob_get_clean();	×
183	}
184	}

Yoast / wordpress-seo / 7c8c27568bfca150f6eb966269e1eb1811e975c1

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